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Today, METS Ignited has launched its first Export Readiness masterclass, delivered by the Export Council of Australia, with the support of industry experts.

The course provides the fundamental knowledge and skills to help companies launch and sustain their cross-border trade ventures, whether they are just starting out or looking to export.

Experts from the industry will help participants develop brands and marketing strategies, identify and manage risks, solve logistics and supply chain management challenges, and enter new markets. Presenters include companies and organisations such as IP Australia, NAB, Rigby Cooke Lawyers, Fedex, CT Freight, Dearing & Associates, among others.

The content will be delivered over five weekly sessions. The course is free for METS organisations and offered to 15 companies (max. 2 people per company).

Along with learning about export fundamentals, the course will also focus on three relevant markets for the METS sector through the Market Insight series.